Screenverse Partners with Boys and Girls Clubs of Greater Washington to Drive Community Impact

Greater Washington, [October 10, 2023] — Screenverse, a leading digital advertising network, is proud to announce its collaboration with Boys & Girls Clubs of Greater Washington (BGCGW) to support its mission of empowering children and fostering positive development.

BGCGW serves children across 25 sites from Manassas to Germantown, and offers a wide range of programs, including art, music, fitness, and character development. These programs create a nurturing environment for children to explore their interests, cultivate creativity, and embrace a positive mindset. The core mission of BGCGW is to “help boys and girls of all backgrounds, especially those who need us most, build confidence, develop character, and acquire the skills needed to become productive, civic-minded, responsible adults.”

In a significant step towards enhancing awareness and facilitating donations for BGCGW, Screenverse and its partners have generously provided over $200,000 in free ad space on over 250+ digital screens located in residential buildings, convenience and grocery stores, and premium urban panels across the DMV. Media owners including Corner Media, theBulletin and KeyMedia collaborated to donate advertising inventory to help move the needle on the BGCGW mission. These screens are actively displaying content designed to amplify BGCGW’s brand awareness, drive cash donations, material supplies, and volunteer support of BGCGW’s vital programs.

“First of all, we believe in the mission of BGCGW. As we grow our business, we will continue to look for ways to give back, pay forward, and invest in organizations that create real impact. We are proud to leverage our media to reach people who might be interested in supporting these programs. 

When we met, Mrs. Webster, the CEO of BGCGW, we immediately recognized that she, her team, and the entire organization deserved not only recognition but also greater attention for their outstanding work.

As a company, we care about the communities we are in and are doing what we can to inspire positive change. Our partnership with BGCGW is a source of pride, and more importantly, a source of purpose for us. And we are just getting started!” – Adam Malone, Co-Founder and President of Screenverse.

“We are grateful for this opportunity to partner with Screenverse. This kind of visibility helps the community continue to become more aware of our mission and Club member stories. Donor and volunteer impact is important work affecting the lives of Club members every day. This would not be possible without Screenverse’s generosity and collaboration,” said BGCGW President & CEO, Gabrielle Webster.

One of the innovative features of this partnership is the use of QR codes, which allows for the precise measurement of campaign effectiveness. Screenverse’s commitment to leveraging its networks for positive community impact aligns seamlessly with BGCGW’s mission to empower young minds and shape future leaders.

SAN JOSE, C.A. [August 28, 2023] – Olyns, an innovative AI-powered recycling solution and retail media network, today announced its partnership with Screenverse, Inc., a leading ad management company that specializes in maximizing revenue for digital screen owners. This partnership will enable media buyers to easily find and purchase ads on the Olyns media network in highly trafficked DMA’s including the Bay Area, Los Angeles, and Atlanta.

Olyns’ recycling RVM Cubes function as a retail media network, providing advertisers with 55-inch HD video displays and consumers with convenient container recycling. Through the Olyns network, brands get to engage effectively with their customers at the entrance of popular retailers, and the opportunity to align with a sustainable media platform that is meaningfully contributing to circularity in the plastics economy. The Olyns mission is to put recycling Cubes in places people go every day – grocery stores, drugstores, shopping malls, and gas stations – and to leverage location, design, cash rewards and game theory to encourage repeat visits and transform recycling into just another part of people’s daily routines.

“By advertising on the Olyns network, our clients are able to align their brands with sustainability in a highly visible way,” said David Weinfeld, CEO of Screenverse. “We are thrilled to partner with an innovative company that meaningfully engages customers at the prized front entrance of retailers while making recycling more accessible, convenient, and practical nationwide.”

Olyns’ advertising-driven business model delivers value to site partners, brands, and people. Retail partners gain foot traffic, a share of revenue from ad sales, and a turnkey recycling solution; advertisers engage consumers in-store, enhance their sustainability credentials, and build customer loyalty; and customers gain access to convenient recycling, bottle deposit redemptions (in “bottle bill” states), and valuable rewards.

“We’re on a mission to change people’s perceptions of recycling,” said Phillip Stanger, Co-Founder and CEO of Olyns. “Our partnership with Screenverse continues our momentum as we build a 21st century recycling network to change consumer recycling habits and enhance the commercial interests and sustainability profile of our brand and location partners.”

Through partnering with Screenverse, the Olyns inventory will be available on media platforms such as Vistar, Place Exchange, Hivestack, and Broadsign Reach. Programmatic sales will occur through Open Direct, Open Exchange, and Private Marketplaces.

About Screenverse

Screenverse, founded in 2020, is a leading company in the DOOH space that connects brands to the most valuable and sought-after audiences. With an expansive DOOH media network base, including billboards, urban panels, and retail environments, among others, Screenverse has curated digital ad inventory networks that are highly utilized across direct and programmatic buyers from major agencies across the US. Screenverse offers a wide range of services, including ad monetization, ad management, and sales. Their media owner client base relies on them to handle all aspects of their digital advertising campaigns, from ideation to execution, with the aim of delivering measurable results. With a commitment to transparency and measurement, Screenverse drives innovation and value for its partners. For more information, visit https://screenversemedia.com

About Olyns

Olyns innovates at the nexus of retail media and recycling. Its pioneering ecosystem includes an AI-powered consumer recycling RVM (The Cube) that houses a 55” digital media display for advertising. Located at the store entrance of highly foot-trafficked retailers in top DMAs, the Olyns Cube provides convenient self-serve recycling while enabling brands to forge a deep connection with their target audiences. Olyns’ unique business model, which funds recycling through advertising, delivers value to retailers, brands, and consumers. By innovating the scaleable collection of recycled material, Olyns reduces plastic pollution and increases the supply of food-grade recycled PET. Olyns is on a mission to inspire people to recycle, stop the depletion of the earth’s resources, and accelerate the shift to a circular plastics economy. For more information, visit www.olyns.com.

We’re all looking forward to the OAAA conference in Nashville, but let’s make the most of the time we have to catch up! The Screenverse force will be there and ready to talk to brands, agency partners, and networks on all things OOH.

We Have Big News To Share

We’ve always committed to providing value to our partners through opening up new programmatic revenue opportunities– and this news will do just that.

Catch us at the event, or follow us on social!