Nokia's Digital Out-of-Home campaign successfully rejuvenated brand awareness and purchase intent, resulting in a +68% lift in purchase intent. Utilizing four Screenverse networks—Smartify Media, Corner Media, Pursuant Health Media, and EOS Linx—Nokia's campaign effectively captured attention in high-traffic areas, enhancing consumer engagement. The study underscores the effectiveness of targeted DOOH campaigns in enhancing brand perception and consumer decision-making, contributing to Nokia's market share and revenue growth.