Erik's journey into the world of engineering took an unexpected turn, beginning with his studies in history and business after initially considering an engineering major. However, his innate passion for problem-solving and technology soon surfaced.
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Erik's professional journey kicked off in finance, where he discovered his penchant for writing Excel macros, sparking his interest in programming. Transitioning to Quality Assurance (QA) roles, Erik honed his skills at DOmedia and later moved to MediaMath, where he played a crucial role in automated QA, contributing to the development of the bidder.
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Erik's career trajectory led him to an engineering role on the billing team, and he continued to ascend the ranks, eventually reaching the position of Principal Architect at an Electronic Medical Records (EMR) company specializing in serving public schools. After five successful years there, destiny intervened when his lifelong friend, Adam Malone, informed him of engineering opportunities at Screenverse.

Joining Screenverse, Erik brought with him a wealth of experience and a dynamic skill set. As our VP of Engineering, he leads with a unique blend of financial acumen, programming expertise, and a strong foundation in architectural design. Erik's journey showcases his adaptability, passion for innovation, and commitment to excellence, making him an invaluable asset to the Screenverse team.

Edric brings a wealth of experience in the programmatic advertising industry, having previously held key roles at Insticator, Kargo, The Trade Desk, Time. Inc, and Condé Nast Digital.

Based in New York City, Mr. Chan grew to be a global monetization leader across demand and supply, having spearheaded the evolution of automation within the programmatic sphere.

Edric has championed the industry by ensuring strong, long-term, and profitable partnerships with DSPs, exchanges, and other sources of programmatic demand as well as contributing to the success of numerous high-profile strategic partnerships.

Having contributed to the programmatic automation of Connected TV (CTV) ad serving, Edric has set his sights on the Digital Out-of-Home (DOOH) sector as he looks to the next boom in the industry.

Laura Yepez leads People Operations for Screenverse.  As one of the first members of the team, Laura was instrumental in setting Screenverse up for success. She laid the groundwork for internal communications, media planning, accounting practices, and revenue reporting.  As the VP of People Operations, Laura leads talent recruitment, employee benefits, performance management, and most importantly, company culture.
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With over 20 years of Out-of-Home (OOH) experience, Laura has worked on key accounts at leading agencies and has built strong relationships within the OOH community.  She has mentored many who continue to thrive in OOH and has deep ties with many OOH media partners.
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Laura has a beating entrepreneurial spirit, owning a small business of her own for over 20 years. She is heavily involved with local chambers of commerce, and community organizations and serves on the local school council. Laura recently graduated from the Illinois Women in Leadership Training Academy which prepares women to run for office. As a mom of four high school teenagers, she is an expert in multitasking and prioritizing moments that matter.