In 2020, Screenverse was founded with the vision of revolutionizing and democratizing access to programmatic budgets for digital out-of-home (DOOH) networks of all shapes and sizes. Today, we’re elated to announce that our constellation of digital out-of-home networks has surpassed 100,000 screens across all 210 U.S. DMAs! This major milestone would not have been possible without the continued trust, support, and growth of our network partners, supply-side partners, as well as our dedicated team members.
As we reach our first 100,000 screens, David Weinfeld, Co-Founder and CEO of Screenverse, shares what the future looks like for our partners and the DOOH landscape.
“Digital Out-of-Home will be one of the fastest-growing media channels in the coming decade. DOOH is an efficient and effective way to reach audiences as they are on the move in the physical world. We’ve been fortunate to work with some of the most innovative companies in DOOH - utilizing the most advanced data, technology, hardware, and software systems to offer scaled reach in some of the most valuable media markets in the world. We help them manage and monetize their screens, giving them the revenues and insights they need to continue to expand to more venues and reach larger audiences. We look forward to helping our partners expand their digital footprint alongside ours”.
Connecting brands with audiences in the moments that matter
Screenverse introduces static and full-motion video DOOH inventory across 30+ venue types with brand-safe, unblockable digital advertising. Our team of sales professionals, programmatic experts, media operations specialists, and marketers drives our success by positioning, managing, and monetizing digital screens in the programmatic channel with unparalleled expertise.
As a preferred partner across a variety of major holding companies, we pride ourselves on our technical expertise and support. Whether it be troubleshooting a campaign or setting up multi-network PMPs, we provide our clients with top-tier services all around.
The largest network of digital screens in the physical world
Our diverse inventory spans multiple touchpoints in a consumer’s daily journey. From fueling stations and urban panels to elevators in residential and commercial office spaces, Screenverse’s network of digital screens spans across 30+ unique venue types.
Each Screenverse network is unique—offering advertisers a direct line to specific audiences such as millennial working professionals, high-income residents in luxury apartment buildings, healthcare professionals, fitness and health enthusiasts, healthcare patients, sustainable and eco-friendly consumers, amongst many more.
Although each network is unique, they seamlessly integrate across various venue types to reach target audiences through multiple touchpoints. For example, if an internet provider has a campaign promoting a special offer for new movers, Screenverse has a variety of networks and venue types to execute this campaign:
- theBulletin has screens located in lobbies, mail rooms, and community centers in residential apartment buildings.
- Vertical Impression features the largest elevator advertising screens in the industry, strategically built into elevators in residential apartment buildings.
- KeyMe, a key duplication kiosk, is a prominent network to reach new movers in major retailers and grocery stores nationwide.
- Screenverse + Apparatix, a network of 1,600+ digital billboards, can reach specific audiences in hard-to-reach locations.
Learn more about our dedicated partners and unique venue types here.
The future of Screenverse and digital out-of-home advertising
This major milestone was made possible thanks to our trusted partners—some of whom have been with us since the very beginning. Industry-leading supply-side platforms (SSPs) such as Vistar Media and Place Exchange have been integral to our mission of delivering innovative and impactful DOOH solutions.
Screenverse’s VP of Programmatic Partnerships and Client Success Montana Accavalo works closely with our SSP and demand-side platform (DSP) partners. She shares the value of these partnerships, “Their technology aligns perfectly with our commitment to transparency, efficiency, and maximizing value for our partners, enabling us to scale rapidly while maintaining the high standards that define our business”.
Over the last four years, we’ve welcomed 18 networks under the Screenverse umbrella and continue to scale our programmatic tech offerings and team to support our partners and their growth.
Adam Malone, Co-Founder and President of Screenverse shares his vision for our partners, “The key is to keep the main thing the main thing. That means relentless focus on our partners. Sales growth is the core promise, but our partners look to us to help them understand broader market opportunities and help them make sound investments to grow and expand into exciting new areas. We believe strongly that if we keep our network’s best interests in the forefront, we’ll be in a good position to succeed as our partners do.”
Join the programmatic DOOH revolution
Become a Screenverse partner and unlock new programmatic revenue opportunities. Learn more about our insights suite, tech support, and the benefits of working with us. Contact us today to get started.
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